Print Media Company
Ø
Editorial Department
Ø
Administration, Planning & Finance
Ø
Advertisement
Ø
Production and circulation (sales)
Editors
I.
Senior editors
II.
Section/ desks/ assignment editors
III.
Sub editors
Reporters
Working under different desks/ section
NB: Reporters work under section officers/editors
Editorial Department
i)
Senior
editors
(Company) Managing editor, deputy
§
Hires and fires, deal with budgetary issues
§
Supervise the whole process of production, has
the final say over editorial decisions
§
Oversee advertisement and sells
§
They hardly edit, instead focus on the macro-picture
§
The deputy is normally responsible for editorial
and newsroom=m side of the organization
§
Overall in-charge of the editorial operation
Section Editor
News editor, feature editor, Business editor, Sport editor,
Photo editor
Preside over news gathering in their respective desks:
Responsible for:
§
General story ideas
§
Compiling the diary of jobs
§
Assign reporters
§
Brief reporters
§
Monitors day’s (or week’s) coverage
§
Create stories on a quiet news day
§
Check finish stories
§
Liaise with subeditors, photographers, and other
department in the organization
§
Report to senior editor
§
Pass stories to sub editors for thorough editing
§
Commission freelancers
Sub editors/ copy
editor
§
Work under Chief sib editor, check reporters copy,
check accuracy and correct spelling mistakes, grammatical errors, potential
libel and contempt
§
Responsible for specific pages but also deal
with design pages and layout stories
Proofreaders
Page designers
Reporters
·
General assignment Reporter
·
Beat- Specialty reporting. Specific geographic and
subject area- police, court, etc
Reporter’s ranks
·
Staff reporter- employed reporters and assigned
to work for the be
·
Correspondent – not employed but is a retained.
He is abide with
News Production process
Journalism Process
Postmortem-proof reading-designers
Tools guiding newspaper journalists
Media Law
Professional ethics
Editorial Policy
House style (the way content is presented) and Significance
of the three in print media operations.
How applicable are they in Tanzania
Editorial Policy
Standards guiding a particular mass media on what to write,
how to present news, political and social orientation of the publication and
many other related aspects
It is like a map or direction compass to a traveler. Without
it, the outlet
Three methods of making an editorial policy:
Proprietor directives
Company/ Associations vision
Instinct of editors – every editor has his or
her own perception
Flow of news Vs Available news space – sometimes
there are less news information in the community
Philosophy of the media outlet
The news mix and balance
Advertisers’ influence
The audience – class of readers (target audience)
Brown envelop – bribes
Publishers
Legal and ethical implication
The top
The turn – single sentence (connective paragraph
between the intro and the main body)
The narrative
Basics duties of a
reporter
·
Search for news (idea)
·
To research until you have enough material
·
To present a story in a state in a way that is
presentable to the public.
A reporter has to have nose for news. The four elements of
having the ability of nose for news
·
Ability to recognize stories/ information that
can be made of interest to readers
·
Ability to recognize a clues that may be very crucial
but may lead to the discovery of important news
·
Ability to recognize important of number of
facts concerning the same general subject
·
Ability to recognize possibility of other news
related to the particular information at hand
News assignments
·
Diaries - editors assign reporter – entered in
advance in newsroom – council, courts, etc.
·
Unexpected event
·
Reporters own enterprise
How to generate your
own ideas (techniques)
Ø
Curious – keen and observant
Ø
Talk to people (socialization) – some might give
you tip offs that would lead to a spectacular and exclusive stories.
Ø
Develop contacts – Routine calls
Ø
Reading newspaper / radio/ internet sites –
press agencies
Ø
Possible follow ups stories
Ø
Localize international stories: look for a local
connection
Ø
Look for fresh anger
Ø
Listen for a different perspective: look at the
opposite direction
Ø
Start with your own experience
Ø
Comparison
Ø
Don’t just cover an event: look at the issue
that is behind that event
News Value
·
Impact
·
Prominence
·
Timeless
·
Proximity
·
Result
·
Conflict
·
Human interest/Emotion
·
Drama – more dramatic story, suspense, mysterious
Factors affecting
news treatment
HOURGLASS
Three Basic Parts to this form
Multiple element story


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